PLAIN ENGLISH PLEASE

Right, it’s #RANT time!

What a DUMB industry!

It’s no wonder business leaders find IT so hard

It’s an industry that speaks in tongues

It uses terms like “the cloud” and “digital transformation”

WELL WHOOP DO FFFFFFF DO!

I wouldn’t mind, but the definitions are constantly changing

Wikipedia’s seem to evolve almost daily

One sounds like some ephemeral fantasy land

And the other sounds like we’re living in The Matrix

It’s enough to scare the cr*p out of any even half sane #CEO

Not only that, they sound vague, intrusive and complex

And to cap it all, it’s all about how wonderful the tech is

Super silicon thingies that do a billion things before you even press the enter key

That said, I saw an RPF with phrases like “decoupled platforms” and “flexible ecosystem development”, so I suppose it could be worse

There were so many buzzwords in it I shouted “HOUSE!” and won a cheap weekend in Porpoise Spit

If you want to use some kind of Orwellian Newspeak, be my guest

But I’m far more interested in using modern tools to

Solve problems

Improve efficiency and morale

Deliver a better service

And generate a BIGGER PROFIT PER PERSON

If you’d prefer your IT in plain English too, give me a call

We can commiserate together


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MarshallFloyd – People and Technology – Download our free guide with over 100 tip, hints and ideas you can use to improve your IT.

33 THINGS YOUR BUSINESS CAN HAVE

A far superior profit per person

A more efficient team

A lower headcount

Reduced running costs

Slicker procedures and processes

Greater productivity

Accurate information and data at your fingertips

Better morale

Improved staff retention

A higher quality team

Smoother communication

Great working flexibility

A desirable working environment

A cheaper wage bill, even for the really good people

Lower recruitment costs

Reduced business interruption

Exemplary service standards

More customers

Happier customers

More revenue

Less customer churn

An improved customer lifetime value

Cheaper customer acquisition costs

A reduced marketing spend

Greater transparency

Smarter resource management

Improved cash flow

Better integration with suppliers and partners

Simpler collaboration

The ability to scale more easily

An edge over the competition

A reputation as an innovative, progressive organisation

A BUSINESS READY FOR TOMORROW

And there are doubtless many more

You can have all of these when you embrace #innovation

You can have all of these when you invest regularly in effective technology solutions

YOU…CAN…HAVE…ALL…OF…THESE!

So there’s only one question

WHEN DO WE START?!


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MarshallFloyd – People and Technology – Download our free guide with over 100 tip, hints and ideas you can use to improve your IT.

IGNORANCE IS NO DEFENCE

CEO Modernisation IT Investment

New CEOs typically inherit all manner of **** systems

A legacy their forebear didn’t sort out before moving on

I mentioned this to a newly minted #CEO yesterday and he said what’s inherited isn’t the problem

It’s simply that many don’t understand the role IT will play in the future of business

And that’s why systems ending up like that in the first place

BRAVO!

I’m all for calling a spade a spade and getting to the root of the problem

He then said that changing leader may well be a case of too little too late

BRAVISSIMO!

I wrote recently about legacy systems, and how the #modernisation can has been kicked down the road

I said, “Yes, the lights are on, but for how much longer?”

And he finished by saying the size of the organisation “is scarily irrelevant”

HOLY MOLY, I THINK WE’RE SHARING A BRAIN!

I wrote a book that says much the same

I love CEOs that get IT!

EVERY BUSINESS SHOULD HAVE ONE!

We are in an unparalleled tech revolution

The future arrived yesterday and tomorrow may already be a distant memory

This is no time for conservatism

If you want to take part, investing in IT is the only way

And if you need help, just ask

It’s why people like me exist

Because ignorance is never a good defence


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A GLOWING RECOMMENDATION

I can you tell ad nauseam that I’m very good at what I do, and I am

But nothing beats an endorsement from a customer

So many thanks to the exceptional @Michael Thirgood, CEO of #FreightForwarder BCR Australia Pty Ltd

“With BCR looking to become a recognized digital leader in its market, we engaged Stewart to provide a strategic view and clarity around how we could best leverage the technology revolution. His extensive #innovation experience and no-nonsense, business-driven approach is delivered in non-technical language and plain English and has given us a solid foundation on which to build our digital future. We look forward to continuing our mutually beneficial relationship”

And BCR will do well because the leadership has the right mindset

They’re leading the way, investing in technology and #innovation

To do this, they’re putting the needs of their team, customers and more at the centre of their technology decisions

When I work with a business, I don’t want to cajole them and tell them what to do

I want them to learn, to grow, and to choose their path

So it’s a joy to work with one that has already taken its first tentative steps in the right direction

I’m very much looking forward to their future success


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HIBERNATE OR INNOVATE?

Something very rare and super precious could be around the corner

A #recession during a technology boom

A golden opportunity too good to miss!

Tough trading times will kill off or weaken the competition

Some will diversify, spreading their forces too thin

Others will cut prices and race to the bottom

But progressives will focus their efforts

They’ll stick to core competencies

They’ll maximise the value of their customers and steal others from their opposition

And they’ll keep marketing

They’ll have an eye on the future because they know the recession will end

When it does, it will be time to feast

And they’ll be able to gorge

Because while the conservatives were hunkering down for winter, they were innovating

They were investing in technology to

Improve efficiency

Build a better team

Connect with customers

Deliver exemplary service

And stand out in the market

Profits might have been affected in the short term

But better times will be ahead, and business will blossom once more

Those who chose to hibernate will be playing catchup

And they’ll be a long, long way behind

I don’t know much about hibernation

But I do about #innovation and improving profit per person

So why not ask how I can help you today?


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MarshallFloyd – People and Technology – Download our free guide with over 100 tip, hints and ideas you can use to improve your IT.

FACE TO SCREEN IS THE NEW FACE TO FACE

I grew up rural Warwickshire in the 70s and 80s

Just outside Stratford Upon Avon, the home of Shakespeare

Being a bright young man, I was selected for King Edward VIth grammar school for boys

It was the school that Shakespeare attended 450 years ago

And the school’s Guild Chapel dates back far even farther to being built in the 13th century

Looking back it was an idyllic upbringing

We walked miles to the river and back for a day’s fishing, went on long bike rides and took the dog out for hours

And of course, the village shop keepers knew just about everyone by name and personal #service was the norm

But times have changed

I now live in a city and like many I use electronic media to communicate with businesses

But this doesn’t mean I want anything less by way of service

Yet most business leaders don’t understand this

73% think that face to face is what their customers want

But in reality, only 33% do

And 50% of customers think the buying online is important compared to 25% of businesses

So like it or not, the crowd has spoken and face to screen is the new normal

You can read more on this in my column over at SmallVille

Are you giving your customers what they want?


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MarshallFloyd – People and Technology – Download our free guide with over 100 tip, hints and ideas you can use to improve your IT.